So I’ve gone viral AGAIN! (The first time being when I got infected in May, see last post).
More recently, a video of mine went viral on one of the highest-trafficked websites in the world (arguably the universe), World Star Hip Hop! For those unfamiliar with the self-dubbed “#1 urban outlet,” CBS News describes the site as “infamous for posting videos of violent fights and public sexual acts.” My video was neither AND YET still yielded over 200,000 views. Let’s see what users are saying:
Okay Trillest Ever, it’s been over ten days and I haven’t forgotten, so looks like you aren’t as trill as your verification suggests! And yes Greg4422, white people love it!
Now, if you’re still reading you’re probably thinking, “DAMN I REALLY WANT TO SEE THIS GUY’S VIDEO, I’VE NEVER SEEN A VIDEO BEFORE, THIS SOUNDS SO INTERESTING.” I sense some sarcasm in your tone, but first I want to share my secrets to success. Yes, take my hand and YOU can go viral too (see diagram).
Secret 1: Make A Video
This seems like the easiest part, but it’s not. You need to have a smart phone or know someone who has one. If you have money or are good at manipulating people, you can get a camera and crew, but you’ll feel like a jackass when your $2k project is outshined by the iPhone video of a cat eating its own p*ssy.
But that’s the cool part, even the poor can go viral. One night in 2012, I was at the dinner table with my roommate, fellow comedian Toby Muresianu, both of us eating stale chips and refusing to laugh at each others’ jokes, when we were struck with the stunning realization that he’s Jewish and I’m Palestinian. We’d lived together for a year at this point and always wondered why we could never agree on whose cupboard was whose!
So we wrote a sketch about an escalating fight over the apartment. Admittedly a simple premise–so simple a gorilla could’ve thought of it (A gorilla who’s well-read on the Israeli/Palestinian conflict, which is rare, but still more common than a human who’s read up on it).
After arguing over whose name should go first in the writing credit, we put together a cast and crew for no pay (what unites the Semitic people–Arabs and Jews: thriftiness). Well I did buy some burritos and cut them into thirds, and Toby passed out Dixie Cups half-full of Walgreens Cola for lunch. We had a tolerable shoot day at our apartment, and we didn’t even have to change out of our pajamas! I now see why so many comedians write sketches about roommates; our people lack motivation. Not Semites, the comedians. Which brings me to…
Secret 2: Post the Video
We wrote the sketch in 2012, but we didn’t post it until 2014. Why the delay? After we shot and edited, we showed it to some of our friends (or dream poachers, as I call them). They said things like, “umm… This is biased,” or “it moves too slow,” or “the acting is over the top.” Sadly, they were all right. It is biased toward the Palestinian side (reflecting Toby and I’s political views, or lack thereof), it’s not cut like an action movie, and we made it a little corny to lighten the mood of a dark topic. But, even though I know the poachers can’t distinguish art from a cat video, they’re still my friends, so I took their shots to heart and let them capture and skin my dream alive, when it should’ve been the p*ssy-eating cat. I considered re-doing the sketch and pumping some money into a big production, but, really, what producer in Hollywood is going to get behind a pro-Palestinian film? That’s right, Mel Gibson. Talk about career jihad.
I decide against posting the film, and then time passes and I realize…Wait, I hardly even have a career to jihad. I’m not on any type of comics-to-watch list, festivals and networks are passing on me, I can’t even book any FEG roles (Funny Ethnic Guy) that I audition for, all three of my retirement home shows get their plugs pulled, I go viral in my hands, feet, and mouth (how you can prevent this), and finally, I get to witness my distant relatives in Gaza, who’ve been dying off for years, get their worst shelling yet.
So why not post the stupid video? No Hollywood producer is calling my phone, I’m sitting at home with skin peeling off my hands and feet, as if in solidarity with my relatives overseas, and if there’s an appropriate time to post a pro-Palestinian piece it’s when America is sympathy hashtagging #Gaza. I go into Toby’s room for the first time in years (I was never denied entry, we just usually text). I say, “Post it?” He says, “I thought you’d never ask!” We cry. I click “upload.” No, wait, I have my assistant do it (there’s all these buttons you have to press). Now, we change the world…
Secret 3: Wait
At this point, you’ve pretty much done all you need to. Sit back, relax, and watch the view count rocket over the Red Sea. I got tired of watching it over and over myself, so I went on Facebook and shared it. A comic friend saw the post and shared the video on Reddit, where it was seen by a guy named Abdul, who submitted it to World Star Hip Hop. So, another tip: make videos that guys named Abdul would like.
It’s clear that the video is atypical for World Star Hip Hop, which I guess makes it even edgier? Or less edgy since WSHH probably isn’t a Zionist enclave. No matter what, it definitely caught users off-guard, garnering reviews like:
Again, ALL TRUE! I assure you poachers and your families that when I do my multi-million dollar revamp of this sketch, it will have two black guys as lead, some hot Israeli bitches, and exclusively albino producers. Honestly, I think THAT alone would solve the Israeli/Palestinian conflict. But before I send the pitch to Mel, all we’ve got to show is this simple sketch, which I made on a budget of three burritos while wearing my favorite pair of sweatpants:
P.S. My roommate Toby will tell you that it’s his video, but I assure you it was on my channel first.